Courses

“This is the year I’m gonna launch something for the first time!”

I hear some version of this statement a lot... particularly in the last quarter of a year, and even moreso in the first couple months of a new one. Comes with the Fourth Quarter / New Year’s territory, I think. We’re all so excited for the possibilities and opportunities that January 1st can bring. It’s hard not to get swept up in it sometimes!

Launching is no joke. I think it gets romanticized a lot, especially in the online sp…

During a recent meeting with a client, when we were reviewing the results from her second launch of her membership program, the client expressed her frustration that she hadn’t turned much of a profit yet.

Like so many other entrepreneurs, she’s been lead to believe that it’s reasonable to expect to turn a 5 or 6 figure profit whenever you launch an online course or program, and she's disappointed that after 2 launches, this hasn’t been the case for her yet.

I’m not gonna say it’s impossible t…